Transmedia Game Studio
Where stories become worlds.
We're the independent studio behind Poppy Playtime, creating one of the decade's most-watched entertainment universes across games, animation, and beyond.
Mob Entertainment
Who we are
An independent studio that turned a horror game into a universe.
Since 2020, Mob Entertainment has grown from our debut horror game into a transmedia franchise watched, played, and worn by fans in every corner of the world. We build the games, then we build everything around them.
We are based in the U.S., hybrid-forward, but remote friendly worldwide, fan-obsessed, and unafraid of the dark. Today we're scaling the team that writes the next chapter in engineering, design, art, animation and production.
GamesOriginal IP
Film & AnimationSeries & Shorts
BeyondComics · merch · more
Newsroom
News & Press
Huggy Wuggy’s Reign: How Poppy Playtime Became a Global Phenomenon
Poppy Playtime Spin-Off Escape from Playtime Gets Early Access Release Date
Mob Entertainment Announces Escape From Playtime, a New Co-Op Game Set in the Poppy Playtime Universe
Our Work
One factory.
A whole universe.
Poppy Playtime Games
Flagship Franchise
Poppy Playtime
A survival-horror franchise set in the abandoned Playtime Co toy factory. Where the toys don’t want you to leave.
GAMES · ANIMATION · COMICS · MERCH
Co-op Survival Horror
Escape From Playtime
A new co-op survival horror experience in the Poppy Playtime universe, where you play as the Smiling Critters.
GAMES
Poppy Playtime Collaborations
Now in Minecraft
Poppy Playtime in Minecraft
Partnering with Spark Universe. Poppy Playtime is now in Minecraft! It’s time to bring the toys from Poppy’s world into your own.
GAMES · COLLABORATIONS
Now in Fortnite
Poppy Playtime X Fortnite
Poppy Playtime has invaded Fortnite! Find Huggy Wuggy in the Fortnite Item Shop and step deeper into the world of Playtime Co. with Escape Trials, our very own Poppy Playtime Fortnite experience.
GAMES · COLLABORATIONS
Beyond the games
For the fans who go deeper.
The universe, the community, and the merch, all in one official place, so no one has to guess what's real.
Shop
The Official Store
Plush, apparel, and collectibles straight from the source. One legit storefront, so fans never buy a knockoff by mistake.
Visit poppyplaytime.com →
Universe hub
Lore & Characters
Character bios, story summaries, and world-building from the Playtime Co. factory, the canon hub for fans who want the whole picture.
Enter the universe →
Creators & community
Content Creator Program
Assets, guidelines, and support for fan artists and content creators, plus the Creator Program that already powers the community.
Join the program →Partnership
A reputable transmedia company with one of the strongest modern IPs.
Mob is independent and built for the long game. We partner with licensees across consumer products, film & TV, and beyond. Companies who want exposure to a proven, globally-loved franchise and the universe we're building next.